In-Venue Report

This report demonstrates that in-venue signage is no longer a secondary or passive asset – it’s a dynamic, measurable driver of sponsorship value. With varying stadium sizes, audience behaviors, and asset types across leagues, tracking in-venue performance provides critical insights that can’t be captured through broadcast or digital alone. For teams and brands looking to prove ROI and optimize strategy, tracking in-venue value isn’t just a good idea – it’s a necessity.