But seriously, this company and solution were built by people who have a combined 40+ years of sports industry experience. We’re not your typical vendor or solution - we’ve created something not just better, but something that is disrupting the sponsorship industry.

Trajektory was created to solve a core problem that almost every single organization that sells sponsorship has: disparate data sources with no cross-analysis and no true valuation of assets.

As a team of sports business professionals, we have seen first-hand the time-consuming task of understanding all the different data reports, making sense of them, developing insights, and building reports for the organization and every single partner.

Not only did we create a single login that aggregates data from any vendor into a single centralized area; but we also added logic-based insights to truly understand how to optimize every single sponsorship asset. We have created a platform that will turn data into a clear story that will grow revenue, build retention, save time, and provide partners with an easy-to-understand view of their partnership.

How We Do It

We have a true passion for sports, data, & partnerships.